I adore this little light! Mine is a different graphic style than in most of the listing photos but that's besides the point. And I actually like the graphics on mine better. It comes in a cute little "tofu" style tub. Again, beside the point but a fun presentation.

So many great features packed in this tiny thing. Variable brightness and color temperature. And VERY bright at it's highest setting. Fun effects as well.

Easy to tuck away in a kit bag. There are only a few knobs and dials and they are pretty intuitive. My tween granddaughter helped me set it up for testing and she was able to adjust it without reading the manual. I did read the manual "just in case."

The light is reasonably soft (depending on distance to subject) as is but it also comes with an additional diffuser that's easy to snap on and off. Not listed that I noticed but in addition to the light I received a little mini tripod and clip. Both of which make it easy to mount the light in unexpected places.

I hesitated to order when I first saw this little tofu light, thinking it was maybe more of a gimmick. But it's a solid and useful bit of gear that I enjoy.